From Gentle Wit to Venomous Bites Benjamin Franklin’s “Industry” of Marketing Ideas /
This paper repositions Benjamin Franklin not merely as a satirist or statesman, but as a pioneering media strategist who shaped public discourse—for the common good—through calculated textual placement and carefully crafted authenticity proxies. It argues that Franklin’s gentle humor and biting poli...
| Main Author: | Balogh Beatrix |
|---|---|
| Format: | Book part |
| Published: |
VERBUM – vydavateľstvo Katolíckej univerzity v Ružomberku
Ruzomberok
2025
|
| Series: | Crossing borders between countries, scholars, and genres: Commemorating the late Kathleen E. Dubs
|
| Subjects: | |
| mtmt: | 36307755 |
| Online Access: | https://publikacio.ppke.hu/2752 |
Similar Items
-
Benjamin Franklin’s Impact on 19th Century American Thought as seen by three major American authors
by: Kollár-Németh Leila
Published: (2023) -
Pottery from the Castle of Korisha
by: Guri Jehona
Published: (2021) -
From Activists to Presidents The Fight for Civil Rights in the 1950s and 60s /
by: Bolla Janka
Published: (2020) -
Far from the Black Investigations into the Armeno -Kipchaks and Black Sea Connectivity /
by: Khachatryan Hripsime
Published: (2023) -
Lung analysis from MRI images
by: Simón Chico Julia
Published: (2021)